How To Find The Perfect Engagement Ring

How To Find The Perfect Engagement Ring – The holidays are the best times for proposals, but buying an engagement ring isn’t always as easy as it used to be, as there are irreversible changes in the way we shop. Unable to meet clients face-to-face, New York-based jewelry designer Lauren Addison turned to virtual tools and social media to connect with couples. Here, she tells you all there is to know about finding the right fireworks from the screen, plus some cute anecdotes about couples proposing in a crazy year…

How has the pandemic changed the way you do business? I haven’t worked face-to-face with a client in weeks! Customers choose to connect via text message, private message, email and virtual consultation. Typically, our virtual services are only used by out-of-state customers, but since the onset of COVID-19, our local customers have also chosen to connect via Zoom/Skype. Virtual dating is popular with customers near and far who prefer to shop in the safe and comfortable environment of their own home while having a personal experience.

How To Find The Perfect Engagement Ring

How To Find The Perfect Engagement Ring

How much of a role has social media played in your business this year? In an era where in-person dating is not possible, social media has become essential for my clients to stay connected and engaged. I can highlight new diamonds and gemstones, jewelry creations that have the potential to inspire and engage new audiences, not to mention my current audiences.

Engagement Rings That Will Make You Say Yes!

What do I need for a virtual concierge appointment? We start with an initial phone consultation to provide you with a comprehensive diamond education (explaining the 4Cs), to discuss design inspiration and any other parameters you may have (including budget). Assuming we’re available, we’ll set up a virtual appointment. Here you will see a selection of three to five diamonds for your consideration as you view high resolution photos, videos and GIA reports for each.

View this post on Instagram A post shared by LAURENADDISON (@laurenadisonjewelry)

Once you have selected your ring (pun intended!) and are ready to proceed, you will receive a 3D digital image of the ring. Once approved, production continues in our New York workshop and in just a few weeks you will have a beautifully crafted custom diamond engagement ring.

I trust technology more than ever before. Hours, days – and in some cases weeks – are spent handpicking diamonds for customers, but this is only the first step. Here they must be photographed, filmed and uploaded before they can be presented to customers through virtual consultations. When I’m not setting options for clients, I post content on Instagram, Facebook, Pinterest, Twitter and more recently Youtube and Tiktok. It’s all about staying connected.

How To Find The Right Engagement Ring Jewelry Store

What trends and changes have you noticed in couples’ needs this year? With major weddings being suspended or even completely cancelled, I’ve seen clients expand their budgets and choose larger or higher quality diamonds than they originally purchased.

What advice would you share with someone who is almost looking to buy a ring right now? Virtual appointments are best for clients who know what they are looking for and are ready to move forward. If you are still in the research phase, we recommend using our websites and social channels for inspiration and/or arranging a phone call where we can discuss options in general until we are ready to hold a video session.

Do some preliminary research on diamonds and 4Cs. This will be taken into account during our deal, but is most helpful when you have a basic understanding of how to evaluate diamond quality and final pricing. Stick to certified diamonds with appropriate grading reports.

How To Find The Perfect Engagement Ring

Know your budget. The myth of using quarterly wages has no value anymore. Use whatever you feel most comfortable with.

Captivating Engagement Ring Styles For The Perfect Ho

Limit the shapes you choose. Do you prefer classic round cut diamonds or are you interested in exotic shapes including the popular oval, pillow, emerald and sparkly shapes? Jewelry is an extension of your personal style and this concept also applies to engagement rings. Choose a decor style that suits his or her taste, not yours. If you are unsure, there is always a way to find out what your partner likes!

Don’t get too hung up on GIA reports and ratings. Their role is to provide guidance and transparency, but ultimately you must choose the gemstone that works best for you.

Give yourself some time. Custom engagement rings usually take three to four weeks to make, and the production window may be longer during the holidays and the ongoing pandemic.

Mario Moreno and David Sears: With the help of his furry pup, Mario plans and proposes to his longtime partner David. Mario proposed while on a weekend trip outside of New York on November 11; 11:11 to make a wish. “I am so grateful to have David in my life, growing with him and enjoying every moment we create. I can’t wait to look forward to the future and the wonderful life/family we will build together.”

The Secret To Choosing The Perfect Engagement Ring…

Chris Curtin and Kassandra Diamond: On a normal day during quarantine, Chris proposed to Kassandra after they both recovered from the coronavirus. On the seemingly empty beach, Chris got down on one knee and proposed. A passerby saw what was happening and immediately took a few pictures, which the couple later found online!

Matthew: Victoria and I have been together for almost two years. We’re all ready to get engaged. After meeting Lauren and securing a gorgeous ring, I planned this surprise, elaborate proposal (with a note to hand out to guests!) at The Wedge in Newport Beach, CA, a famous surf spot and our first surf spot. history. On Saturday, March 14th, I had 40 of my closest friends and family hide on the beach. I had to get my nails done and dress up (for the photoshoot!), so my friends and I arranged fake meal plans that were canceled at the last minute and replaced by invitations to visit other friends at The Wedge. We were heading to the beach at sunset, where friends and family were waiting to surprise V and see me propose to him. Then we plan to meet at a local restaurant. Unfortunately, on the Thursday before the start of the program (“Operation Engaged Vee-yonce”), Orange County was essentially locked down and meetings were banned for the foreseeable future. I’ve been planning and waiting for this moment for a long time, and I don’t want to wait for the pandemic to end – I’m ready to take the next step with V. Moved the offer to the end of next week, I hired a photographer to capture the moment so we can share it with our friends and family and reschedule how we dress her and get her nails done at the beach. Luckily, V was very collaborative and Victoria and I were officially engaged at sunset on March 28, and due to the pandemic, the beach was all ours.

Victoria: Honestly, it’s crazy that Matt and I got engaged during a global pandemic! I mean, how many people can say they were quarantined with rings on? Earlier that week, I was feeling really worried about being in quarantine and the state of the world when Matt asked me if I wanted to take a walk on the beach to relax. I didn’t think much of it until I realized we were the only ones on the beach, and when I turned around, he was already on his knees! This was far from anything I had worried about all week and caught me completely off guard. Matt has shown me tremendous love and support during this time and now he’s asked me to be his wife and I couldn’t have asked for a better quarantine partner and fiancee!

How To Find The Perfect Engagement Ring

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How To Find The Perfect Engagement Ring Without Breaking The Bank

Freya Drohan is the fashion director of The Daily; She oversees digital industry and news coverage in print editions, as well as luxury fashion market content. Follow her on Instagram and Twitter @freyadro • Karin Jacobson • Special Designs • The Design Process • Engagement Rings • Jewelry Design • Wedding Rings

Choosing an engagement ring can be fun… but it can also be overwhelming! This decision brings a lot of emotion and excitement, so make the right choice

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